Find your next high-potential location
See where customers are, how stores perform, and where to expand next. Felt brings demand, competition, and sales together so your team can choose sites and invest with confidence.








Better location decisions, from expansion to operations
Give site selection, territory planning, and operations teams a shared view of your market and performance.
Pick sites with the whole market in view
Compare customer demand, census demographics, and your competitor data around every candidate site. Felt AI can create drive-time areas so you can see who each location would serve.
Get your team behind the right sites
Turn your site criteria into a custom scoring tool with Felt AI. Planning, real estate, and leadership can compare candidates on the same map, discuss the tradeoffs, and agree on where to expand.
See which stores need attention
Compare sales by store and territory to spot opportunities and underperformance. Connect Snowflake, BigQuery, or Google Sheets for dashboards that refresh on a schedule and keep performance reviews focused on action.
Proven results for retail leaders

With Felt and Databricks, our site acquisition team was able to self-serve insights for the first time.

The up front investment to build a custom solution that met our performance standards would have been massive.

Felt allows us to more efficiently assess where our pickup requests come in.
Common questions
- 01Does Felt provide census and demographic data?
Yes. Felt’s Global Library includes population density, income, and age for US states, counties, and census tracts, with providers and dates listed. Combine these layers with your own competitor data to compare trade areas.
- 02Can Felt pull data from SAP or Salesforce?
Connect Felt to the database or warehouse where you store SAP or Salesforce data, such as Snowflake, BigQuery, or Databricks. Scheduled refreshes keep your store and sales maps up to date with that source.
- 03What can Felt AI do for retail analysis?
Ask in plain language and Felt AI draws drive-time areas around your stores, shades demand as heatmaps, and builds tools for scoring sites.
- 04How many features can a Felt map handle?
Felt has no cap on features per layer or layers per map, so you can analyze stores, customers, and territories together. Upload files up to 100 GB each or connect your database or cloud bucket.
Bring your data, see it on the map
Connect a database or drop in a file and see your data live on a map in minutes.












